Temsa Motorlu Araçlar carries out the sales and marketing, maintenance and repair, and spare parts functions for Mitsubishi Motors passenger and commercial vehicles, Fuso Canter light trucks with a network of 30 authorized dealers and 58 authorized service centers in Turkey. Mitsubishi Motors passenger cars group consists of Space Star, Attrage, Lancer, ASX, Outlander and Pajero while Mitsubishi L200 pickup and Fuso Canter are in the commercial vehicles and light trucks segments, respectively. Temsa Motorlu Araçlar serves as the Azerbaijan, Armenia, Georgia and Kazakhstan distributor of Fuso Canter.
In the pick-up segment in 2016, where many new players entered, Temsa Motorized Vehicles posted sales up 3% compared to the previous year and was successful with the Mitsubishi L200. During the year, the 3.5-10 ton light commercial truck segment, which the Fuso Canter is in, experienced a 35% of recession due to moving on to the Euro VI. Despite the contraction in the light truck segment, Fuso Canter captured a 30% portion of the market, maintaining its powerful position. In December 2016, the Company presented ASX, a model that used the new generation “Dynamic Shield” front design of Mitsubishi Motors, for sale. In 2017, the Company targets boosting unit sales with the face lifted ASX.
Temsa Motorized Vehicles aims to maintain its competitive position in the pick-up and light truck segments in 2017. In the latter months of the coming year, the Company plans to introduce the SUV vehicle that is the first fruit of the new product strategy disclosed previously by Mitsubishi Motors, rolling out to both the Turkish and European markets at the same time.