“We are the lovers of the Republic” said Sabancı Holding in the 95th anniversary
Sabancı Holding launched a campaign which emphasised its passion for the Republic and its respect towards Mustafa Kemal Atatürk, the founder of the Republic, on the occasion of October 29 Republic Day. The campaign film was prepared for the 95th anniversary of the foundation of the Republic to demonstrate the values of the Republic and its founder, Mustafa Kemal Atatürk.
A total distance of 3,500 km was covered in 8 days, by a team of 20 people, for the filming in many different cities of Turkey and more than 12 hours of film was taken for the campaign film designed with a focus on digital media. The main theme of the film is the song of “I am in Love with You” (Ben Sana Vurgunum) composed by Ali Kocatepe with the verses of Sabahattin Ali and performed by Nükhet Duru. Winning great recognition, the campaign film has been intensively shared in social media with the tag of #WeAreTheLoversOfTheRepublic.
Please click here to watch the film.